Case Studies

Daoud Tabibzada is an art director and creative strategist whose work spans editorial, cultural, and commercial projects. He has developed visual languages for publications and collaborated with global brands while also creating independent initiatives rooted in art and community. Through his studio In Service Of, Daoud explores the space between personal expression and collective storytelling, building bridges across disciplines and geographies.

Profile 
daoud.tabibzada@gmail.com
@da.o.ud

008.Editorial / Creative Direction

Dazed MENA
English
2025
Nike


Concept and creative direction for Nike’s Women’s Africa Cup of Nations campaign. The proposal amplified female athletes’ stories, blending sport with culture, ritual, and community through editorial storytelling and visual framing.