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Information
Nike - Beity Beitkum
DAZED MENA Issue 000
DAZED MENA Issue 001
DAZED 100 Directory
Khajistan Zine
Adidas — Predator Campaign
Nike WAFCON — Editorial Campaign
H&M — Spatial Design Activation
Jordan Brand × Maison Château Rouge Activation — Paris
National Peace — Independent Art Project
   Case Studies

 Daoud Tabibzada is an art director and creative strategist whose work spans editorial, cultural, and commercial projects. He has developed visual languages for publications and collaborated with global brands while also creating independent initiatives rooted in art and community. Through his studio In Service Of, Daoud explores the space between personal expression and collective storytelling, building bridges across disciplines and geographies.

Profile 
daoud.tabibzada@gmail.com
@da.o.ud
001.Spacial Design / Creative Direction

NIKE
English
2025 Beity Beitkum in Collaboration with Middle East Archive


I led the creative direction and spatial design for Beity Beitkum (“My Home Is Your Home”) with Nike, a cultural dinner experience rooted in hospitality and shared ritual.

The project translated ideas of welcome and intimacy into a physical environment shaped by pacing, layout, and material choices. Rather than a traditional brand activation, the space centered guests around presence, conversation, and calm. The brand lived quietly within the experience, using restraint and spatial storytelling to create something personal and culturally grounded.